Case Study: Chip Features Geneverse’s HomePower ONE on QVC! Advertising on QVC offers a unique and highly effective platform for brands to showcase their products. With its massive viewership and dedicated audience, QVC provides a direct and engaging avenue for companies to connect with potential customers. The live, interactive format allows brands to demonstrate their […]

As seen on Fox & Friends – Saturday, January 27, 2024 In our house, the new year means new goals and new projects…which, of course, leads to new gear to tackle those DIY projects! Whether you’re a seasoned DIY pro like Chip or just starting on your creative journey, we’ve got some of the latest […]

Welcome to CES 2024, the Consumer Electronics Show, where the latest and greatest innovations in technology are unveiled. As a DIY expert and tech enthusiast, I had the pleasure of attending this year’s event in Las Vegas to explore the cutting-edge gadgets and products that are set to revolutionize our lives. From home cleaning robots […]

Consumer engagement with your key buying market demographics is a constant challenge for most consumer brands. Typical responses to these challenges from brands tend to skew more towards social ads, retargeting etc. which can certainly be extremely effective, but can also keep you from reaching a broader audience and brand building opportunities. Live, national broadcasting […]

As Seen On Fox & Friends – Sunday December 10, 2023 The holiday season is here, and it’s time to find the perfect gifts for your loved ones. If you’re looking for unique and exciting gift ideas, you’ve come to the right place! Chip Wade’s Ultimate Holiday Gift Guide has got you covered. Whether you’re […]

As seen on Fox & Friends – November 25, 2023 The holiday season is the perfect time to make sure your home is running efficiently for all of your guest and to unleash your creativity and add a personal touch to your home decor! Whether you’re looking to spruce up your living space or create […]

Tips and How-To from DIY Expert, Chip Wade, to keep your home and car cozy & well-maintained this fall! Fall is here…and that means its time to refresh, update and upgrade our homes. But don’t worry! I’ve got you covered with some inspiration, tips, and products to make your home (and car) maintenance or improvement […]

As seen on Fox & Friends – August 5, 2023 School is just around the corner but it’s not too late to make the most of your summer! Whether you’re heading to the lake or enjoying some poolside relaxation, we’ve got you covered with Chip’s ultimate guide to epic lake and poolside enjoyment. From pool […]

After almost two years of brainstorming, constructing and problem solving, we are so excited to announce that our new construction project, Pinhoti Peak, is finally COMPLETE! This modern mountain cabin in the North GA mountains is the culmination of years of hard work, innovative design, and a deep love for the great outdoors. We are […]

As seen on Fox & Friends and Fox Weather – Sunday, July 9, 2023 Are you looking to give your home a makeover? Whether you’re a seasoned DIY enthusiast or a novice looking to tackle your first project, we’ve got you covered. Our team has found a range of innovative products that will help you […]